Today, you’re going to learn ways to monetize a blog and how to monetize a blog so that you can earn money online after starting your own business. So far, I’ve published part 1, part 2 and part 3 of this series on how to start your own business online.
You can click on the above links and read them in that order and come back here to follow up with the rest of the tutorial. You’ve done so well by registering a domain name, buying web hosting service and creating a blog to start your business on the internet. Financially speaking now is the time to get your rewards by adding money links to your blog content.
There are different ways to monetize your blog depending on the niche market where you’re operating from and the content of your website. You may use one or more of these ways to make money blogging. You’ve to test everything if you hope to maximize your ROI (return on investment) from your web site.
Also, it’s good business idea to spy on your competitors to learn what they are doing and is working for them. However, some factors such as the volume of monthly traffic which your blog is getting will be major determinants to your success. Ultimately, it’s important for you to continually hit the pavement to get targeted traffic to your blog.
With that said, let’s go through some of the ways to monetize your blog and make money online.
Affiliate marketing business is the commonest way webmasters and bloggers monetize their websites and blogs and make money on the internet. It’s simply a system of promoting merchants’ products and services on their behalf using your affiliate links identifiable to your marketing campaigns and at your own advertising costs in order to earn sales commission from your online marketing efforts.
You can easily calculate your profits from affiliate marketing business by deducting your advertising costs from your earned affiliate commissions. Finding affiliate products and services to promote is not hard to do. With the help of affiliate networks all over the place, you can sign up with multiple vendors to sell other people’s products and services.
Few of these affiliate programs are:
The best way to succeed with affiliate marketing business is to test and use the affiliate product you want to promote before you push it to your readers. It gives you firsthand experience about the efficacy of the product before pre-selling it to your readers and subscribers. For example, because I’ve personally used HostGator website hosting service for years, I can vouch for them as a digital publisher promoting their website builder tools and web hosting services.
From the payments screenshot below, I can readily show and prove it to my readers that I use their services and relate my experience to them. This is how to make money with affiliate marketing without struggling to do so. Pat Flynn of Smart Passive Income does this so well and I religiously follow his digital marketing efforts to a Tee to learn from him.
Where you cannot use the product before promotion, you can ask the vendor for review copy if possible so that you can appraise its relevance and usefulness before you get to your target audience. It helps to maintain and sustain your credibility and trust with your market followers.
This is one of the best ways to make money blogging if you ask me. As it were, majority of publishers and webmasters partner and make money online with Google when they display Google Ads on their web properties. Every time website visitor clicks on any of these adverts, the webmaster earns a percentage of the advertising cost paid to Google by advertisers to show their adverts.
This is one of the top ways to monetize a blog by website owners and bloggers. All you need to do is to start a blog, populate it with regular but quality content, get constant traffic to your blog and then apply to Google Adsense program for approval. As soon as you’ve been approved, you can go ahead to get Adsense codes to place on your blog content.
The type of adverts Google will serve your website visitors will depend on the content of your blog articles. For instance, if you build a blog around freelance writing business, Google may serve adverts related to online grammar checker tool, freelance writing training courses, tools for writers and so on. They have special algorithm that detects what your blog content is all about before displaying adverts related to it.
One of the secrets of making it big with Google Adsense is by targeting long tail keyword phrases which you can easily rank on page one of Google search engine preferably positions 1 to 3. So, you must be good at researching and finding money keywords to target. You should learn how to write SEO articles while avoiding keyword stuffing and padding. SEO stands for search engine optimization.
Also, target niche markets with high CPC. Cost per click (CPC) is the amount of ad spend an advertiser pays to Google for showing his business adverts to his targeted audience. There are niches known for high CPC such as finance, technology, business, etc.
Sell Your Own Digital Products
Creating and selling your own digital products from your blog is where the money really is. Although it involves much more work and time to research product ideas, create it, write sales copy, open customers’ help desk, fulfill orders, etc, you’ll ultimately make money and maximize profits from your hustle.
There are various digital products or services you can develop or simply outsource it to freelancers if you don’t have the skill to do it. Examples include writing and selling ebooks online, developing software, app development, creating videos or audio, and the like. Personally, I love this money making system because you make money online while you sleep.
If you want to learn how to make passive income online, write and sell ebooks online or create other digital products after doing your due diligence. With this online business opportunity, you’ll continue to wake up and see money daily in your PayPal account for work you did a long time ago. It’s a source of daily income as long as the product or service has relevance to your market.
The above screenshot is from an electronic book I created some years back and I was still earning from it without doing any work. I regularly earn money online from writing and selling e-books online from my websites whether I’m sleeping or on vacation. The shocking news is that I’m not a well-known online marketing guru with thousands of email subscribers and I don’t do product launch.
Although this is one of the best ways to make money blogging, you really need to interact with your blog readers, leads, subscribers and clients to know what they want before creating any digital product. Creating digital product before searching for customers is like putting the cart before the horse. You’ll not sell anything this way except from impulse buyers and you may be inundated with refunds and charge backs at the end of the day.
You can send questionnaires to your subscribers’ list or use survey model to elicit information from your readers. But have a high success rate, you’ve to promise your target audience complimentary copy of the final product as an incentive for them to take action. Other places you can get product ideas are question-and-answer sites like Quora.com and niche specific forums.
Build an Email List of Subscribers
If you sniff around on the World Wide Web, the common cliché you will be reading is “money is in the list.” If you ask me, list building is the best way to make money online and monetize your blog on every level. If you learn how to build an email list from scratch, you’re on your high way of building wealth from the web.
After starting a blog, the only and only tool you need immediately to add to your online business arsenal is email marketing software. There are many list building tools to choose from on the internet but the best email marketing software I can gladly recommend is GetResponse autoresponder. With this online business automation software, you can do a whole slew of things on the web hands free.
This is all it takes to start building an email list of subscribers. First, create self-hosted WordPress blog on your domain name for free. Secondly, write and publish content regularly for your target audience to read, know, like and trust you as the go-to expert, guy or gal on the subject.
Thirdly, build relationship and trust with them. Next, create a free ebook or video which you can give away to your potential readers who sign up for your business newsletter. Your lead magnet should be of high quality. You can research questions which your target niche are asking and provide the answers in your ebook, video or podcast. Also, you can look out for specific problems they want to solve and supply the solutions in your handbook or blueprint.
For you to successfully build an email list of subscribers from scratch, you need to have the following online business tools in place:
- Registered domain name
- Website hosting service
- Email marketing software
- Lead magnet
- Landing page to capture leads
- Targeted traffic to your lead capture page
List building can help you to grow your online business exponentially if you know what you’re doing. If you’ve at least 1,000 email list of subscribers, you can be making $500 in passive income online monthly when you promote targeted products to them.
The three methods explained above are the best ways to monetize your blog and make passive income online. Sooner or later, I’ll publish a detailed blog post to explore all known, tried and tested blog monetization methods I’ve researched and seen veteran bloggers use.
The best way to answer the question of how to monetize a blog is for you to use contextual links in your content. This seems to work great and get results. People try to follow text links that will add value to their experience. If your content is good to great, you’re sure of getting clicks to your landing pages. Another option is to make use of blog side bar. Simply place banners, say 125 by 125 sizes, and link them to your target locations.
In conclusion, as a blogger, you’ve to test every variable to know what works and improve on it. In my next blog post, I’ll look at how to get targeted traffic to your website or blog on a constant basis. Without regular and increasing website visitors who will hopefully become your subscribers and customers ultimately, it will be difficult for you to maintain and make money from your blog.